COMMUNICATIONS CONSULTING FOR BUSINESS OWNERS & LEADERS
You’ve built the business.
Let’s make sure your message matches your vision.
Most businesses are managing their marketing and messaging in pieces.
You’re either doing everything yourself, hiring different, individual specialists, or possibly putting it off altogether. And the result is a collection of disconnected efforts that keep you busy without moving your business forward.
When no one’s looking at the whole picture, even the best intentions fall short.
At Kate & Steele, we see your vision and build the communications strategy to make it a reality.
We step in as a single, trusted communications leader to connect every effort under one cohesive plan and ensure that everything your business puts out into the world is consistent, effective, and working toward your goals.
A boutique firm with a personalized
and tailored approach for
every client.
Every project is customized to your unique goals, so you’re not getting a cookie-cutter solution. We get to know your business inside and out, and partner with you to ensure your message reaches the right audience–and gives them a reason to choose you.
Meet Your
Communications Consultant,
Stacy Yates
With close to two decades of professional communications experience across corporate and nonprofit settings, I founded Kate & Steele to give business owners access to strategic communications leadership that is typically out of reach for growing businesses without a large corporate budget.
Driven by genuine enthusiasm for my clients and seeing their business succeed, I help you get clear on your message and build a communications presence that actively works toward your business goals.
YOU’RE NOT ALONE IF YOU’RE WONDERING
What exactly is communications?
Communications is a term that means something different to almost everyone. Some think social media, others think PR, email marketing, or a website.
And truthfully, communications encompasses each of those things, and more.
It’s every channel, every message, and every outward-facing effort your business puts into the world.
In a world full of noise and endless ways to reach your audience, having a communications strategy that works in alignment with your goals has never been more important.
Think of each piece as a spoke on a wheel, where each has an important role to play, but the wheel only turns when every piece is connected and moving in the same direction. When every spoke is in place and connected, that’s when your communications start working for you.
How to Work with Kate & Steele
Every Kate & Steele engagement starts with a deep
understanding of your business and builds from there.
The Communication Blueprint
We begin with the Communication Blueprint, which is a deep dive into your business. We get to know your goals and the current state of your communications today.
Create & Launch
Based on the Blueprint’s findings, we develop and execute a tailored plan built completely around your business’s specific needs and goals.
Maintain & Grow
Once your Create & Launch plan is complete, you have the option to partner with us on an ongoing basis to lead your communications efforts as your business evolves.
We create and execute completely customized strategies to help you grow your business.
VIEW THE CASE STUDIES
Kate & Steele
Client Success Stories
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JackBe, Oklahoma’s first drive-through grocery concept, had a compelling brand but needed help sharpening their message and building local visibility to turn first-time customers into loyal buyers. We developed a cohesive communications plan for JackBe that included earned media outreach, social media content strategy, branded photography, and community partnerships.
Over 90 days, JackBe secured 7 on-air broadcast mentions reaching over 237,000 viewers, and saw a 272% increase in social media engagement.
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Absolute Balance had been in business for over 20 years but needed a modernized brand identity and more consistent communications presence to match their growth goals. We refined their brand, updated their website, launched a quarterly newsletter, and developed a full social media strategy and content plan.
Over six months, Absolute Balance saw 30,000+ content views, 61 new social media followers, and newsletter performance that exceeded industry averages, with a 32.2% open rate and 6.8% click-through rate.
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Kate & Steele was brought in by the Oklahoma Dental Association to lead communications for a statewide legislative campaign focused on dental insurance reform. The work included writing and placing op-eds and letters to the editor from both member dentists and Oklahoma patients, developing talking points and campaign materials distributed to more than 1,400 member dentists, managing a public-facing campaign landing page, and designing and planning paid social media ads across Facebook and Instagram.
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Also, while employed at the ODA as Director of Communications and Education, Stacy led all internal and external communications, most notably, spearheading a statewide PR campaign during the COVID-19 pandemic that generated over $220,000 in earned media coverage reaching more than 800,000 Oklahomans.
Having the right communications plan completely transforms the way your audience finds you, understands you, and connects with you.
It also finally gives you the relief of knowing it’s handled–once and for all.
Which means no more spinning your wheels trying to figure out what to do next to reach your audience. Instead, you’ll have the freedom to focus on the work you started your business for in the first place. So let’s build that plan and put it to work for your business.